Publications

‘Technologie wordt te veel gezien als kostenbesparing’
(interview in AM – in Dutch)
view article

‘Insurers have no idea about what consumers own’
(article in Future – in Russian)
view article

‘Digitale transformatie stopt niet bij operational excellence’
(interview in CustomerTalk – in Dutch)
view article

‘Technologie kan dienst juist persoonlijker maken’
(interview in FondsNieuws – in Dutch)
view article

‘Digitale transformatie: van het repareren van het verleden naar het bouwen van de toekomst’
(article in CustomerFirst – in Dutch)
view article

‘Diese Startups bieten Versicherern einen echten Mehrwert’
(article series Pfefferminzia.de – in German)
Link

‘The power to insure what you want, when you want it’
Interview with Scott Walchek, founder and CEO Trōv
(blogpost Digital Insurance Agenda, Insurance Thought Leadership, BankNXT, Instech.London, InsurtechNews, Linkedin – in English; Emerce, VODW – in Dutch)
Link

‘New book: Reinventing Customer Engagement’
(interview equensWorldline – in English)
Link

‘Reinventing Customer Engagement. The next level of digital transformation for banks and insurers’
(book, co-authored by Reggy de Feniks, published by LID Publishing – in English)
Link

‘Seven ways to work with fintechs and insurtechs’
(blogpost Digital Insurance Agenda, Insurance Thought Leadership, BankNXT, Instech.London, InsurtechNews, , Linkedin – in English; Emerce, VODW – in Dutch)
Link

‘Top 10 insurtech trends for 2017 that set the Digital Insurance Agenda’
(blogpost Digital Insurance Agenda, Insurance Thought Leadership, BankNXT, Instech.London, InsurtechNews, Let’s Talk Payments, FINVA, Linkedin – in English; Emerce, VODW – in Dutch)
Link

‘Digitaalinen asiakaskokemus luo menestystä’ (Digital customer engagement creates success)
(conference highlights FINVA – in Finnish)
Link

‘Innosurance: over technologie, blockchain en disruptors. Dé uitdagingen voor verzekeraars en adviseurs’
(conference highlights Assurantie Magazine – in Dutch)
Link

‘Seven flavours of fintech in insurance’
(essay Money of the Future report by Life.SREDA – in English)
Article

‘Verandering in de branche gaat juist snel’
(interview Assurantie Magazine – in Dutch)
Article

‘Welche Schwachstellen der Versicherer den Fintech-Boom vorantreiben’
(article series Pfefferminzia.de, Das Investment – in German)
Link 1
Link 2

‘10 Insurtechs for superb customer engagement’
(blogpost Digital Insurance Agenda, BankNXT, Linkedin – in English; Emerce, finno.nl, VODW – in Dutch)
Link

‘10 Insurtechs for dramatic cost savings’
(blogpost Digital Insurance Agenda, BankNXT, Linkedin – in English; Emerce, finno.nl, VODW – in Dutch)
Link

‘Seven flavours of fintech in insurance’
(blogpost Digital Insurance Agenda, BankNXT, FINVA, Linkedin – in English; Emerce, finno.nl, VODW – in Dutch)
Link

‘Bedrijf heeft klantdata allang te pakken’
(March 19, 2014)
140311-bedrijf-heeft-klantdata-allang-te-pakken-fd.pdf download View article
Categories: Publications 2014
‘Financiele dienstverlening anno 2014’
(March 7, 2014)
1402-roger-peverelli-financiele-dienstverlening-anno-2014.pdf download View article
Categories: Publications 2014
‘I big data migliorano la customer experience’
(March 7, 2014)
140221-peverelli-frati-big-data-customer-experience-bancaforte.pdf download View article
Categories: Publications 2014
‘Kijk verder dan de babyboomers’
(March 7, 2014)
1402-roger-peverelli-kijk-verder-dan-de-babyboomers.pdf download View article
Categories: Publications 2014
‘Six trends financial institutions should heed’
(February 21, 2014)
2014-Asianlink-Six-Key-Consumer-Trends-Financial-Institutions-Should-Heed.pdf download View article
Categories: Publications 2014
'Turning big data into better conversations'
(February 21, 2014)
130909-banking-technology-sibos-supplement-peverelli.pdf download View article
Categories: Publications 2013
'Voittajayritys valloittaa sydämet' (Conquering the hearts of consumers)
(February 21, 2014)
FINVAs-Client-magasine.pdf download View article
Categories: Publications 2013
‘Moderne tijden, modern klantcontact’
(February 21, 2014)
1311-moderne-tijden-modern-klantcontact.pdf download View article
Categories: Publications 2014
‘Power women’
(February 21, 2014)
MT13_Power_women.pdf download View article
Categories: Publications 2013
‘Rinnovarsi per restare vincenti’
(February 21, 2014)
130609-rinnovarsi-per-restare-vincenti.pdf download View article
Categories: Publications 2013
‘Roulez jeunesse!’
(February 21, 2014)
130609-roulez-jeunesse.pdf download View article
Categories: Publications 2013
‘Keeping the wheels turning’
(February 21, 2014)
130609-keeping-the-wheels-turning.pdf download View article
Categories: Publications 2013
‘Damit alles rund läuft’
(February 21, 2014)
130609-damit-alles-rund-lauft.pdf download View article
Categories: Publications 2013
‘Simplicidad, clave del futuro de los servicios financieros’
(February 21, 2014)
130523-informationweek-mexico.pdf download View article
Categories: Publications 2013
‘Focus on customer experience’
(February 21, 2014)
1305-AMPlus-Focus-op-customer-experience.pdf download View article
Categories: Publications 2013
'Klanten moeten de vernieuwing wel zien'
(February 21, 2014)
1304-roger-peverelli-verzekerd.pdf download View article
Categories: Publications 2013
‘Prospects for banks 2013-2015: strategy, marketing, product and channels’
(February 21, 2014)
1303-retail-banking-prospects-interview-part-1.pdf download View article
Categories: Publications 2013
Interview Roger Peverelli
(February 21, 2014)
roger-peverelli download View article
Categories: Publications 2013
‘Laat zien wat je waard bent‘
(February 21, 2014)
1301-Laat-zien-wat-je-waard-bent-Roger-Peverelli-Van-Lanschot-Bankiers-magazine.pdf download View article
Categories: Publications 2013
‘Berater müssen sich in einer neuen Welt zurechtfinden‘
(February 21, 2014)
1301-future-of-private-banking-das-investment-capellmann-and-peverelli.pdf download View article
Categories: Publications 2013
‘Finanzielle Beschlagenheit fängt mit Moneyville an’
(February 21, 2014)
1301-Finanzielle-Beschlagenheit-fängt-mit-Moneyville-an-Peverelli-De-Feniks-Capellmann-Traders-Journal.pdf download View article
Categories: Publications 2013
‘Yes we can’
(February 21, 2014)
1301-Yes-you-can-Peverelli-De-Feniks-Capellmann-Traders-Journal.pdf download View article
Categories: Publications 2013
‘Big data. Big hype?’
(February 21, 2014)
big-data-big-hype download View article
Categories: Publications 2012
‘Big data. Grote hype?’
(February 21, 2014)
121106-roger-peverelli-en-reggy-de-feniks-big-data-grote-hype.pdf download View article
Categories: Publications 2012
‘Was erwarten die Menschen von ihrem Finanzdienstleister‘
(February 21, 2014)
1210-Peverelli-and-De-Feniks-Was-erwarten-die-Menschen-von-ihrem-Finanzdienstleister-Traders-Journal.pdf download View article
Categories: Publications 2012
‘In vijf stappen de klant centraal'
(February 21, 2014)
1208-peverelli-in-vijf-stappen-de-klant-centraal-banking-review1.pdf download View article
Categories: Publications 2012
‘Gelingt der Neuanfang?’
(February 21, 2014)
120904-peverelli-de-feniks-capellmann-gelingt-der-neuanfang-traders-journal.pdf download View article
Categories: Publications 2012
'Deep consumer insights: the key to successful financial services'
(February 21, 2014)
deep-consumer-insights-the-key-to-successful-financial-services download View article
Categories: Publications 2012
‘Reinventare i servizi finanziari’
(February 21, 2014)
120909-peverelli-de-feniks-frati-pollini-bancaforte.pdf download View article
Categories: Publications 2012
‘Reinventando los servicios financieros'
(February 21, 2014)
120920-peverelli-de-feniks-villoch-bbva-open-mind.pdf download View article
Categories: Publications 2012
‘Wie sich die Finanzbranche neu erfindet‘
(February 21, 2014)
120904-bookreview-traders-journal.pdf download View article
Categories: Publications 2012
‘Hoe je ‘de klant centraal’ concreet maakt - en van een noodzaak een duurzaam onderscheid’
(February 21, 2014)
VODW-white-paper-De-klant-centraal-Roger-Peverelli-juni-2012.pdf download View article
Categories: Publications 2012
‘Mobile services to transform the financial services industry’
(February 21, 2014)
1206-mobile-services-to-transform-the-financial-industry-roger-peverelli-and-reggy-de-feniks-EFPLP-June-2012.pdf download View article
Categories: Publications 2012
‘Clientes vs entidades financieras’
(February 21, 2014)
120707-de-feniks-and-peverelli-ideas-que-inspiran.pdf download View article
Categories: Publications 2012
‘Ante todos, los clientes’ (Customers first)
(February 21, 2014)
120513-reggy-de-feniks-and-roger-peverelli-ante-todo-los-clientes-el-mundo.pdf download View article
Categories: Publications 2012
‘The horseless carriage’
(February 21, 2014)
the-horseless-carriage download View article
Categories: Publications 2012
‘Restore trust and become part of life’
(February 21, 2014)
120403-Peverelli-and-De-Feniks-Mobile-Payments-Market-Guide-2012.pdf download View article
Categories: Publications 2012
‘Luxe bankieren’ (What private banks can learn from luxury brands)
(February 21, 2014)
120320-peverelli-en-de-feniks-luxe-bankieren-marketingtribune.pdf download View article
Categories: Publications 2012
‘Financial services reset’
(February 21, 2014)
120323-Peverelli-and-De-Feniks-Analytical-Banking-Journal.pdf download View article
Categories: Publications 2012
‘La relación banca/cliente. Nuevas tendencias en la gestión de patrimonios’ (New trends in asset management)
(February 21, 2014)
120307-peverelli-and-de-feniks-new-trends-in-asset-management-borsadiner.pdf download View article
Categories: Publications 2012
'De klant centraal stellen. Hoe werkt dat in de praktijk?
(February 21, 2014)
1201-peverelli-en-de-feniks-de-klant-centraal-stellen.pdf download View article
Categories: Publications 2012
'Netto Bankieren'
(February 21, 2014)
120124-peverelli-en-van-brenk-netto-bankieren-marketingtribune.pdf download View article
Categories: Publications 2012
'Muchas entidades financieras sufren una crisis de identidad'
(February 21, 2014)
120124-de-feniks-and-peverelli-expansion.pdf download View article
Categories: Publications 2012
'The crisis of morale'
(February 21, 2014)
111215-the-crsis-of-morale-de-feniks-and-peverelli-aif.pdf download View article
Categories: Publications 2011
‘Betalen doet pijn’
(February 21, 2014)
MT19_Betalen_doet_pijn_15_november_2011.pdf download View article
Categories: Publications 2011
‘In hogere versnelling naar klantbelang’
(February 21, 2014)
110903-In-hogere-versnelling-naar-klantbelang.pdf download View article
Categories: Publications 2011
‘Un cambio para sempre’
(February 21, 2014)
110717_ElMundo_Un_cambio_para_siempre.pdf download View article
Categories: Publications 2011
‘The true power of online banking’
(February 21, 2014)
111004-peverelli-and-de-feniks-bai-banking-strategies.pdf download View article
Categories: Publications 2011
‘Repositioning the City’
(February 21, 2014)
110630-peverelli-and-de-feniks-repositioning-the-city-communicate.pdf download View article
Categories: Publications 2011
‘Van keurmerk naar klant centraal’
(February 21, 2014)
1208-peverelli-in-vijf-stappen-de-klant-centraal-banking-review.pdf download View article
Categories: Publications 2011
‘La banca ética no se involucra en complejos y arriesgados productos de derivados, principal razón de la crisis’
(February 21, 2014)
111016-de-feniks-and-peverelli-diario-abierto.pdf download View article
Categories: Publications 2011
‘Customer intelligence creëert meerwaarde’
(February 21, 2014)
1106-customer-intelligence-creeert-meerwaarde-the-asset.pdf download View article
Categories: Publications 2011
‘Strategi-eksperter: Lyt til kunderne eller tab‘ (Listen to customers or loose)
(February 21, 2014)
110531-peverelli-and-de-feniks-finanswatch.pdf download View article
Categories: Publications 2011
‘Hulp in de huishouding’
(February 21, 2014)
110524-peverelli-en-de-feniks-hulp-in-de-huishouding-marketingtribune.pdf download View article
Categories: Publications 2011
'Die wahre Kraft von Online'
(February 21, 2014)
110510-die-wahre-kraft-von-online-bankarchiv.pdf download View article
Categories: Publications 2011
'Eenvoud is het nieuwe toverwoord'
(February 21, 2014)
2011_04_FD-Intelligence_De-nieuwe-bank.pdf download View article
Categories: Publications 2011
'The true power of online'
(February 21, 2014)
EFMA-Journal-228.pdf download View article
Categories: Publications 2011
'Reinventar é simples'
(February 21, 2014)
27_artigo.pdf download View article
Categories: Publications 2011
‘Das Geschäftsjahr 2010 der ING-DiBa AG‘
(February 20, 2014)
110310-ING-DiBa-Bilanzpressekonferenz-2011.pdf download View article
Categories: Publications 2011
‘Jezelf opnieuw uitvinden’
(February 20, 2014)
110311-peverelli-and-de-feniks-jezelf-opnieuw-uitvinden-qblog-delta-lloyd-groep.pdf download View article
Categories: Publications 2011
Nieuwe opvattingen'
(February 20, 2014)
Nieuwe_opvattingen_-_Marketing_Tribune_110329.pdf download View article
Categories: Publications 2011
'Reinventing financial Services'
(February 20, 2014)
HSzemle_2011_01_konyvismertetes_89.pdf download View article
Categories: Publications 2011
'Het heft in handen'
(February 20, 2014)
Het_heft_in_handen_-_Marketing_Tribune_110125.pdf download View article
Categories: Publications 2011
‘Listen, discuss, change’
(February 20, 2014)
1102_Fourth_Stakeholder_Dialogue_ING_World.pdf download View article
Categories: Publications 2011
'De echte kracht van online'
(February 20, 2014)
banking_review_de_echte_kracht_van_online.pdf download View article
Categories: Publications 2011
‘De renaissance van de financiële sector’
(February 20, 2014)
110124-peverelli-and-de-feniks-de-renaissance-van-de-financiele-sector-bank-en-effectenbedrijf.pdf download View article
Categories: Publications 2010
'De klant centraal, maar hoe dan?'
(February 20, 2014)
de_klant_centraal_-_maar_hoe_dan_-_de_volkskrant_101013.pdf download View article
Categories: Publications 2010
'Maak klant tot kernactiviteit'
(February 20, 2014)
100911-maak_klant_tot_kernactiviteit-fd.pdf download View article
Categories: Publications 2010
'Peverelli presenteert consumentengedrag aan bestuurder'
(February 20, 2014)
BankWereld-Peverelli-presenteert-consumentengedrag-aan-bestuurder.pdf download View article
Categories: Publications 2010
'Reinventing Financial Services: lezen of laten liggen?'
(February 20, 2014)
1011-reinventing-financial-services-book-review-tijdschrift-voor-marketing.pdf download View article
Categories: Publications 2010
'Financiële geletterdheid begint in Moneyville'
(February 20, 2014)
financiele_geletterdheid_begint_in_moneyville_-_banking_review.pdf download View article
Categories: Publications 2010
Avondspits - WNL
(February 20, 2014)
avondspits-wnl-100915.mp3 download View article
Categories: Publications 2010
'De vier groeikansen voor Nederlandse banken'
(February 20, 2014)
De_vier_groeikansen_voor_Nederlandse_banken_managementteam_101012.pdf download View article
Categories: Publications 2010
On the move - BNR Nieuwsradio
(February 20, 2014)
onthemove-bnrnieuwsradio-100915.mp3 download View article
Categories: Publications 2010
'Koets zonder paard'
(February 20, 2014)
koets_zonder_paard_-_marketingtribune_100824.pdf download View article
Categories: Publications 2010
'Fondsmanagers weten niets van klanten'
(February 20, 2014)
fondsmanagers_weten_niets_van_klanten_-_fondsnieuws_100714.pdf download View article
Categories: Publications 2010
'Organisaties in beweging door een klantgericht keurmerk'
(February 20, 2014)
organisaties_in_beweging_door_een_klantgericht_keurmerk_-_new_financial_forum_-_vvpbanking_review.pdf download View article
Categories: Publications 2010
'De waarde van de balans'
(February 20, 2014)
de_waarde_van_de_balans_-_marketingtribune_100427.pdf download View article
Categories: Publications 2010
'Customer centricity in Banking'
(February 20, 2014)
bankingreview02_customer_centricity.pdf download View article
Categories: Publications 2010
'Een bank voor en door mensen'
(February 20, 2014)
een_bank_voor_en_door_mensen_-_marketingtribune_100216.pdf download View article
Categories: Publications 2010
'Reputatiemanagement van pensioenfondsen, een boeiend onderwerp'
(February 20, 2014)
reputatiemanagement_een_boeiend_onderwerp-pbm-100104.pdf download View article
Categories: Publications 2009
'Internetgeneratie vecht autoriteit klassieke vermogensbeheerders aan'
(February 20, 2014)
internetgeneratie_vecht_autoriteit_klassieke_vermogensbeheerder_aan_-_het_financieele_dagblad_091109__2_.pdf download View article
Categories: Publications 2009
'Fresh Finance'
(February 20, 2014)
marketing_tribune_16_insights_en_trends_fresh_finance.pdf download View article
Categories: Publications 2009
Kassa - Vara
(February 20, 2014)
radiokassa-vara-091117.mp3 download View article
Categories: Publications 2009
'La ética del sector financiero'
(February 20, 2014)
la_tica_del_sector_financiero_-_el_mundo_090827.pdf download View article
Categories: Publications 2009
'Transparencia y sencillez para devolver la confianza'
(February 20, 2014)
transparencia_y_sencillez_para_devolver_la_confianza_-_el_mundo_090621.pdf download View article
Categories: Publications 2009
'Less is more - Meer verdienen met minder merken'
(February 20, 2014)
tijdschrift_voor_marketing_meer_verdienen_met_minder_merken-090909.pdf download View article
Categories: Publications 2009
'Cómo recuperar la confianza en el sector financiero'
(February 20, 2014)
cmo_recuperar_la_confianza_en_el_sector_financiero_-_el_mundo_090510.pdf download View article
Categories: Publications 2009
'Less is more. The future of finance is simply easy'
(February 20, 2014)
090519_less_is_more.pdf download View article
Categories: Publications 2009
'Eenvoud herstelt vertrouwen'
(February 20, 2014)
eenvoud_herstelt_vertrouwen_-_marketingtribune_090428_kl.pdf download View article
Categories: Publications 2009
Vertrouwen herstellen doe je zo'
(February 20, 2014)
bankingreview03_vertrouwen_herstellen_doe_je_zo.pdf download View article
Categories: Publications 2009
'Crossing minds @ Nyenrode'
(February 20, 2014)
bankingreview03_crossing_minds__nyenrode.pdf download View article
Categories: Publications 2009
'Commissie Maas mist kans. Negen aanbevelingen om het vertrouwen ook op korte termijn te herstellen'
(February 20, 2014)
commissie_maas_mist_kans_-_article_time_to_market_0904.pdf download View article
Categories: Publications 2009
'Un sistema sin confianza'
(February 20, 2014)
un_sistema_sin_confianza_-_el_periodico_0904.pdf download View article
Categories: Publications 2009
'How to restore trust'
(February 20, 2014)
Categories: Publications 2009
'The key to change'
(February 20, 2014)
the_key_to_change_-_article_globe_0904.pdf download View article
Categories: Publications 2009
'Trust requires transparancy'
(February 20, 2014)
trust_requires_transparency_-_article_shareholder_0902.pdf download View article
Categories: Publications 2009
¿Dónde aprendió a estafar a sus clientes Jerome Kerviel?
(February 20, 2014)
donde_apredio_a_estafar_a_sus_clientes_jerome_kerviel_-_el_mundo_090208.pdf download View article
Categories: Publications 2009
'The Future of Finance is Easy'
(February 20, 2014)
the_future_of_finance_is_easy_-_banking_review_090211.pdf download View article
Categories: Publications 2009
'Marketing gets a completely new meaning'
(February 20, 2014)
marketing_gets_a_completely_new_meaning_-_efmag_0902.pdf download View article
Categories: Publications 2009
'Ethiek is de sleutel'
(February 20, 2014)
klein_ethiek_is_de_sleutel.pdf download View article
Categories: Publications 2009
'Ethik: der Schlüssel zur Verändering bei Banken und Versicherungen'
(February 20, 2014)
klein_ethik_der_schlssel_zur_vernderung_-_versicherungswirtschaft_090101.pdf download View article
Categories: Publications 2009
'La bola de cristal financiera'
(February 20, 2014)
la_bola_de_cristal_financiera_-_el_pais_090118.pdf download View article
Categories: Publications 2009
'El futuro va de ética'
(February 20, 2014)
el_futuro_va_de_tica_-_dinero_0901.pdf download View article
Categories: Publications 2009
'Banken moeten terug naar basis'
(February 20, 2014)
banken_moeten_terug_naar_basis_-_de_telegraaf_081231.pdf download View article
Categories: Publications 2008
'Bankier heeft te weinig ingespeeld op trends'
(February 20, 2014)
bankier_heeft_te_weinig_ingespeeld_op_trends_-_de_volkskrant_081222.pdf download View article
Categories: Publications 2008
'Impact of the Credit Crunch on consumer behaviour and competitive landscape, on business development and marketing'
(February 20, 2014)
impact_of_the_credit_crunch_white_paper_vodw_marketing.pdf download View article
Categories: Publications 2008
Impacto de la crisis crediticia'
(February 20, 2014)
impacto_de_la_crisis_crediticia_-_vodw_white_paper_0811.pdf download View article
Categories: Publications 2008
'Auswirkungen der Kreditkrise auf Verbraucherverhalten und Wettbewerbsumfeld, die Zukunft der Finanzdienstleister und das Marketing'
(February 20, 2014)
auswirkkungen_der_kreditkrise_-_vodw_white_paper_08111.pdf download View article
Categories: Publications 2008
'The day after'
(February 20, 2014)
klein_the_day_after_-_marketingtribune_081118.pdf download View article
Categories: Publications 2008
'The Future of Finance = Back to the Roots'
(February 20, 2014)
the_future_of_finance__back_to_the_roots.pdf download View article
Categories: Publications 2009
'Auswirkungen der Kreditkrise auf das Marketing der Finanzdienstleister'
(February 20, 2014)
auswirkkungen_der_kreditkrise_-_vodw_white_paper_0811.pdf download View article
Categories: Publications 2008
'The Future of Finance. Megatrends beyond the crisis'
(February 20, 2014)
Categories: Publications 2008
'Goede raad. Tweede naam om op terug te vallen'
(February 20, 2014)
goede_raad_tweede_naam_om_op_terug_te_vallen_-_het_financieele_dagblad_081011.pdf download View article
Categories: Publications 2008
'Consument wil kennis, gemak en transparantie'
(February 20, 2014)
consument_wil_kennis_gemak_en_transparantie_-_de_stem_0809.pdf download View article
Categories: Publications 2008
'Momenten van de waarheid'
(February 20, 2014)
klein_momenten_van_de_waarheid_-_marketingtribune_080819.pdf download View article
Categories: Publications 2008
'Bankklanten zijn op drift. Kleinere spelers vullen de marktruimte die de grote merken laten vallen'
(February 20, 2014)
bankklanten_zijn_op_drift_-_het_financieele_dagblad_080709.pdf download View article
Categories: Publications 2009
‘Un sistema sense confiança’
(February 20, 2014)
090429-peverelli-and-de-feniks-un-sistema-sense-confianca-el-periodico-de-catalunya.pdf download View article
Categories: Publications 2009
'Leven in grijs Europa'
(February 20, 2014)
klein_leven_in_een_grijs_europa_-_marketingtribune_080506.pdf download View article
Categories: Publications 2008
'Reconnecting brands to business'
(February 20, 2014)
kapferer.pdf download View article
Categories: Publications 2009
'Reconnecting brands to business'
(February 20, 2014)
reconnecting_brands_to_business_-_time_to_market.pdf download View article
Categories: Publications 2009
'See results with cool brands'
(February 20, 2014)
see_results_with_cool_brands_-_book_columns_cool_brands_06.pdf download View article
Categories: Publications 2008
'Corporate Sustainability Profit from good behaviour'
(February 20, 2014)
corporate_sustainability.pdf download View article
Categories: Publications 2008
'Sport sponsorship 2.0 Unleashing the passion for sports to accelerate business growth'
(February 20, 2014)
sport_sponsorship_2.0.pdf download View article
Categories: Publications 2008
'Sponsor verspilt miljoenen. Door harde doelstellingen kan de groei van sportsponsoring meer dan verdubbelen'
(February 20, 2014)
sponsor_verspilt_miljoenen_-_het_financieele_dagblad_080806.pdf download View article
Categories: Publications 2008
'Voetbal kan meer sponsorgeld krijgen'
(February 20, 2014)
voetbal_kan_meer_sponsorgeld_krijgen_-_het_financieele_dagblad_080901.pdf download View article
Categories: Publications 2008
'Van building brands naar building business'
(February 20, 2014)
van_building_brands_naar_building_buisiness__sponsortribune__0805.pdf download View article
Categories: Publications 2008